Station Ambassadors - Our Community

The Grand Central Station Ambassador Programme was piloted in the North East at Hartlepool and Eaglescliffe stations before being launched in Brighouse in 2014.

Now more than 80 volunteer station ambassadors work with us to respond to passenger queries and provide them with a friendly welcome to the towns along our North East and West Riding routes.

Our ambassadors man stations on a Sunday, talking to passengers, answering any questions and assisting with problems. The ambassadors also work on ensuring people coming into the stations get the best from the destinations.

Our ambassador coordinator Paul Stevenson, says,

Volunteering on the railway gives our ambassadors a sense of belonging both to the company and the locality. They are doing something towards a green agenda, encouraging rail travel and because Grand Central’s reputation is good they can take pride in being part of an industry leader.

The scheme’s purpose was originally to engage with local communities through a scheme that filled the gap in staff presence at stations on Sundays. However, as that network has grown we have realised that the ambassadors are a great way to keep our eyes and ears open to all things local. We love having highly committed, passionate and knowledgeable champions who fly the flag for our communities, ensuring visitors return.